A research response to the FCA Consumer Duty vulnerable customer update
Another month, another update from the FCA Consumer Duty, and with each update we can build a more...
Irrational Blog
VIDEO: Crisis Response Research
Our economic environment is getting increasingly difficult to predict. This presents a key research...
Behavioural science and Black Friday
Once unique to the USA, Black Friday has since grown into a huge international promotional event....
Taking it offline: e-pharmacy and online health
Transition to online self-service is growing in many industries and pharma is no exception. While...
Making lemonade out of Consumer Duty
The Consumer Duty wasn’t necessarily what anyone in the finance sector asked for, but it’s what...
Creating a luxury online customer experience
In the history of shopping in the west customer experience has seen major changes, however one...
Is loyalty dead or can customer experience revive it?
The past five years has been seismic for the retail and FMCG sectors. The pandemic followed by an...