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Behavioural Science (2)
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The Synthetic Storyteller

AI Behavioural Science Technology Innovation

What if you could find out the story your new brand or your new innovation will tell for consumers...

Finance FCA Consumer Duty Behavioural Science

No matter which organisation you work for, you will encounter challenges in your daily work life....

Behavioural Science Employee Experience Video Webinar

Behavioural science can help you get closer to your employees, breakdown barriers, and understand...

Consumer Insights FMCG Case Study System 3 Narrative Research Behavioural Science Innovation Video Webinar

Irrational Agency helped Mondelez understand opportunities in new categories for the FMCG giant....

Behavioural Science

When consumers plan their own behaviour, we say that is fallible to biases and misperceptions....

System 3 Narrative Research Behavioural Science Video Webinar

The story is evolutionary. Narrative is hardwired into us. It is fundamental in how we communicate,...