The cost of living crisis has impacted almost all of us. Fear and anxiety are key emotional drivers that guide consumers behaviours, which means asking traditional research questions will only get your surface answers.
To really understand how consumers are feeling about the crisis and their future behaviours you need to apply behavioural science. In this webinar, which provides some of the key insights from our new Hidden Stories of Value report, we discuss how your products and services can remain "need-to-have" while belts are tightened and what our data means for your pricing strategies.
If you're interested in the Hidden Stories of Value syndicated report complete the form below and we'll get back to you.